Topics related to the green transition, sustainability communication, and green technology.
Spezialisiertes Tool prüft Nachhaltigkeits-Claims automatisch auf Konformität mit der EmpCo-Richtlinie – und liefert priorisierte Handlungsempfehlungen. München, 25. August 2026. Ab dem 27. September 2026 sind…
Read more →Vom 19. bis 25. Oktober 2026 findet erstmals die Munich Climate Week statt — eine stadtweite Initiative, die Bürger:innen, Unternehmen, Wissenschaft und Zivilgesellschaft zusammenbringt, um…
Read more →Starting September 27, 2026, stricter rules will apply in Germany regarding environmental claims in advertising and communications. The EmpCo Directive is intended to protect consumers from misleading environmental claims and greenwashing…
Read more →When the numbers tell the whole story: What the Futureproof Index means for sustainability managers Sustainability managers are familiar with the problem: They cite CO₂ emissions in tons, water consumption…
Read more →Can AI, combined with sustainability, be a key factor in attracting business to Germany? Can AI, together with sustainability, become a real draw for Germany? I’m convinced it can—but…
Read more →EU regulations against greenwashing to take effect in fall 2026; all corporate positioning and communication related to sustainability will be affected. With the new EmpCo Directive (“Empowering Consumers for the Green Transition”), the EU is tightening…
Read more →Over the past 15 years at Grüne Welle Kommunikation, my goal has been to promote my clients’ brands, solutions, and business models through strategically sound, credible, and effective communication…
Read more →The PR Journal has published an article about the agency to mark its 15th anniversary and the addition of two new clients. Click here to read the article
Read more →15 Jahre GRÜNE WELLE KOMMUNIKATION: Münchner GreenTech-Agentur feiert mit zwei neuen Kunden PRESSEMELDUNG IN EIGENER SACHE München, 03. Februar 2026 – In diesen Tagen des…
Read more →A paradigm shift is on the horizon: GAIO (Generative AI Optimization) is the new SEO. Many users now use ChatGPT and other AI tools just like search engines. This means that AI…
Read more →